don't act out of fear, wait and listen instead.

Bouncing Back from Setbacks

karonthackston2In 2012, Google changes decimated my business overnight. At the time, the bulk of my multi-six-figure-revenue came from an article marketing directory I’d created back in 1998 (IdeaMarketers). Literally from one day to the next, my business was destroyed. But I wasn’t the only one. Other people were affected by this change. One of them was Karon Thackston of Marketing Words. The loss of article marketing, affected 50% of her business revenues.

As I interviewed Karon for my upcoming book on “Having It All,” I asked her how she handles bouncing back from setbacks — whether those setbacks are in your marriage or in your business.

I loved her perspective and wisdom. I think anyone who is dealing with a major setback would find her insights helpful.

You may listen to this segment of my interview with Karon here:

      KaronThackston-Pt8-BouncingBack

Recap

don't act out of fear, wait and listen instead.To summarize, here’s what Karon did:

  1. Got an assurance she was supposed to continue her business.
  2. Remained determined – “Failure was not an option,” she said.
  3. Consulted specialized experts to fill knowledge-gaps in her business.
  4. Trusted there is an answer and looked for opportunities to open.
  5. Pursued opportunities and relationships that would enhance her business.
  6. Made a plan to develop X number of new products in a year – going from inception to launch.
  7. Worked her plan.
  8. Delegated as her business started growing again.

“It always works better if I decide not to act out of fear but wait and listen.” – Karon Thackston

Jennifer and Patrick Youngblood

When Two Strong Willed Entrepreneurs Are Married

Jennifer YoungbloodMy friends Jennifer and Patrick Youngblood are one of the three couples who modeled to me what a great marriage looks like. These two are both very opinionated and strong-willed. They’re also both successful entrepreneurs in their own right. Jennifer is a bestselling author and Patrick is one of the most brilliant branding/packaging/marketing minds I know.

While interviewing Jennifer today for the summit and book, I got a good laugh out of her answer to my question about communication tips. At one point she said,

“My husband is the most persuasive man on the planet. If we have a disagreement and we start discussing it, I tell him, ‘Look, I don’t care how right you sound, I know I’m right.’ He can convince anyone of anything, so I’m like, ‘I don’t care! I know you sound right, but I’m right.'”

Want to hear Jennifer talk about communication? Listen below:

      JenniferYoungblood-Pt7-Communication

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